LinkedIn Voices: Travis Bradberry
- Fatima Zaiter

- Aug 25
- 4 min read
In the modern workplace, it's no secret that technical skills are just one part of the equation for success. The other, often more crucial, element is the ability to understand and manage emotions, both your own and those of others. This is the world of emotional intelligence (EQ), and few people have done more to popularize it than Dr. Travis Bradberry.

Who is Travis Bradberry?
With a dual Ph.D. in clinical and industrial/organizational psychology, Dr. Bradberry has dedicated his career to demystifying emotional intelligence and making it a practical, actionable skill. He is the co-founder of TalentSmart, a consultancy that has worked with over 75% of Fortune 500 companies to help them improve performance through EQ. His work has been featured in top publications like Harvard Business Review, Forbes, and The Wall Street Journal.
The Power of Emotional Intelligence 2.0
Bradberry's most famous work is the book "Emotional Intelligence 2.0". Co-authored with Dr. Jean Greaves, the book offers a clear, step-by-step program to increase your EQ. It's built on a framework of four core skills:
Self-Awareness: The ability to accurately perceive your own emotions and how they influence your thoughts and actions.
Self-Management: The ability to manage your emotional responses and behavior, especially in challenging situations.
Social Awareness: The ability to understand the emotions of others and grasp the dynamics of social situations.
Relationship Management: The ability to use your awareness of your own emotions and others' emotions to manage interactions successfully.
The book isn't just theory; it includes an access code to a popular online EQ test that allows readers to measure their current emotional intelligence and track their progress as they apply the book's strategies.
Bradberry's Impact
Through his books, articles, and speaking engagements, Travis Bradberry has fundamentally changed the conversation around leadership and career success. He has shown that a high EQ is not just a "nice-to-have" trait but a critical predictor of job performance, and for leaders, it's the number one predictor of excellence.
His practical, science-backed approach has empowered countless individuals and organizations to harness the power of their emotions and achieve greater success.
Metrics & Impact
Platform Reach: Authored articles featured on platforms like Forbes, TalentSmartEQ, and Speaking.com, reaching a wide audience interested in emotional intelligence and leadership development.
Business Impact: Co-founded TalentSmartEQ, the world's leading provider of emotional intelligence tests and training, serving more than 75% of Fortune 500 companies.
Client Base / Influence: Influenced organizations globally, enhancing workplace performance and leadership through emotional intelligence training.
Growth & Legacy: Recognized for his contributions to emotional intelligence and leadership development, with his work continuing to impact professionals worldwide.

Content Strategy & Teaching Approach on LinkedIn
Dr. Travis Bradberry shares valuable insights on emotional intelligence and leadership development through various platforms, including LinkedIn with 2,609,006 followers. His content strategy includes:
Regular Posts: Sharing articles, reflections, and insights on topics related to emotional intelligence and leadership.
Engagement with the Community: Responding to comments and engaging with followers to promote constructive discussions.
Multimedia Content: Utilizing videos and articles to address topics in a dynamic and accessible manner.
His teaching approach is characterized by:
Clear and Accessible Language: Simple and direct explanations, making complex concepts easy to understand.
Practical Applications: Providing actionable strategies that individuals can implement to enhance their emotional intelligence and leadership skills.
Examples of his Featured Posts on LinkedIn
Travis Bradberry's LinkedIn Account:
Some of His Talks
Why He Matters
Dr. Travis Bradberry is a leading expert in emotional intelligence, known for his practical approach to enhancing workplace performance and leadership. Through his bestselling book, Emotional Intelligence 2.0, and his work with TalentSmartEQ and LEADx, he has equipped individuals and organizations with the tools to develop emotional intelligence, leading to improved decision-making, better relationships, and greater overall success.
His contributions continue to shape the field of emotional intelligence and its application in professional settings.
Quick Profile Summary
Info | Detail |
Name | Dr. Travis Bradberry |
Title | Co-author of Emotional Intelligence 2.0, Co-founder of TalentSmartEQ, Chief People Scientist at LEADx |
Focus | Emotional Intelligence (EQ), Leadership Development, Workplace Performance |
Experience | Co-founded TalentSmartEQ, the world's leading provider of emotional intelligence tests and training, serving more than 75% of Fortune 500 companies. His bestselling book, Emotional Intelligence 2.0, has been translated into 25 languages and is available in more than 150 countries. |
Funding / Wealth | Self-funded; his work has influenced organizations globally, enhancing workplace performance and leadership through emotional intelligence training. |
Platform Reach | Authored articles featured on platforms like Forbes, TalentSmartEQ, and Speaking.com, reaching a wide audience interested in emotional intelligence and leadership development. |
Notable Achievements | Co-author of the bestselling book Emotional Intelligence 2.0; co-founder of TalentSmartEQ; Chief People Scientist at LEADx; recognized for his contributions to emotional intelligence and leadership development. |
Website |














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