LinkedIn Voices: David Walsh
Building a business isn't just about innovation, it's about connecting the right people in the right way. David Walsh, founder and CEO of Limelight, is reshaping B2B marketing by creating a platform that connects brands with influential creators.
With a background in software sales and marketing, David has founded multiple successful companies, including a watch brand and an HR software company. He has raised over $30 million in funding for his ventures and is now focused on revolutionizing B2B influencer marketing through Limelight.
Overview of The Voice
David Walsh – Serial Entrepreneur | Founder & CEO of Limelight | Advocate for B2B Creator Economy
Niche & Specialization
B2B creator economy and influencer partnerships
Go-to-market strategy for SaaS and B2B companies
Building scalable platforms that connect brands with thought leaders
Entrepreneurship and venture-backed startup growth
Target Audience
B2B SaaS founders, CMOs, and marketing teams seeking innovative go-to-market strategies
Brands looking to partner with verified B2B creators, podcasters, and thought leaders
Investors and professionals interested in the creator economy and emerging B2B marketing trends
Entrepreneurs inspired by lessons in resilience, fundraising, and scaling startups
Career Journey
David Walsh's entrepreneurial journey began with a vision to own a tech company by the age of 25, a goal he achieved at 27. After moving from Ireland to the U.S., he founded and exited several ventures, including a watch brand that gained attention when Dallas Cowboys cheerleaders wore its products.
His most recent venture, Limelight, emerged from his observations of the B2B creator economy. Launched in 2023, Limelight is the first B2B creator partnership platform, helping brands scale go-to-market strategies through content partnerships with verified B2B creators and thought leaders.
The platform has rapidly gained traction, attracting over 100 companies within a month of its beta release and securing backing from Entrepreneur Ventures and other strategic investors.
Content Strategy & Teaching Approach
Platform: Limelight
Focus: Connecting brands with verified B2B creators and thought leaders
Method: Utilizing a recommendation engine to match brands with creators, facilitating content partnerships across various channels (LinkedIn, newsletters, podcasts)
Tools: Data-driven insights to manage partnerships and performance
Metrics & Impact
Platform Reach: Over 3,000 verified B2B creators
Client Base: 140+ top B2B brands
Funding Raised: $1.1M in pre-seed funding from AltaIR Capital, Soma Capital, EntrepreneurVC, and other strategic investors
Growth: Attracted over 100 companies within a month of beta release
Some of His Interviews
Personality & Background Notes
David is known for his resilience and adaptability, having navigated challenges such as visa issues during his early career. His approach to entrepreneurship emphasizes learning from setbacks and maintaining a long-term perspective.
He encourages aspiring entrepreneurs to seize opportunities early and surround themselves with strong leaders to accelerate growth.
Why He Matters
David Walsh is at the forefront of the B2B creator economy, creating a platform that empowers brands and creators to collaborate effectively. Through Limelight, he is redefining how B2B marketing is approached, focusing on authenticity and strategic partnerships to drive success.
Examples of his Featured Posts on LinkedIn
Quick Profile Summary
Detail | Info |
Name | David Walsh |
Title | Founder & CEO of Limelight |
Focus | B2B Creator Economy, Brand-Creator Partnerships |
Experience | Serial Entrepreneur; founded multiple companies including a watch brand and HR software |
Funding Raised | $1.1M pre-seed funding from AltaIR Capital, Soma Capital, EntrepreneurVC, and others |
Platform Reach | Over 3,000 verified B2B creators |
Client Base | 140+ top B2B brands |
Notable Achievements | Launched Limelight, the first B2B creator partnership platform; rapid traction with 100+ companies in the first month |
Website |
